ThinkNow, a technology-driven cultural insights agency and the No. 1 provider of U.S. Hispanic samples, is increasing its reach into Latin America, expanding its Spanish language panel offerings to Argentina and Colombia. This further solidifies our dominant position in LatAm markets.

In an industry that is consolidating based on value, ThinkNow offers access to major U.S. and LatAm markets that are Spanish speaking. ThinkNow has been operating panels in the U.S. and Mexico for eight years.

“We are excited to be able to extend our offerings into key growth LatAm markets such as Argentina and Colombia to become a one-stop shop for Spanish speaking samples in North and South America,” said Mario X. Carrasco, ThinkNow’s co-founder and principal. “We are applying our unique recruitment and engagement methodologies across LatAm with much success from a panel engagement front.”

ThinkNow is also launching its behavioral application in Argentina and Colombia, Knowy, in conjunction with its Latin American panel expansion. Knowy collects key mobile behaviors such as search terms, website visits, application usage, and GPS location.